12th Anti-Aging Medicine World Congress

01 May 2014

On the 3 -5 April the annual AMWC meeting was held in Monaco. We look back on the event and report on the Allergan Medical Institute eye symposium

With delegates attending from over 120 countries, the 12th Anti-Aging Medicine World Congress was an opportunity for international peers and colleagues to learn from experts in their field and see the vast number of new products available. This year, the emphasis was on looking forward, with the congress’s overall concept labelled, ‘Be ready for the future’. Dr Chytra V Anand, a cosmetic dermatologist based in India, presented several sessions during the three days. She said of the event, “As faculty, what I love is that not only do I get to share my knowledge but I am also able to learn from other masters, which is very important in order to stay updated.”

The importance of expert collaboration to enhance learning was also highlighted by Dr Ravi Jain, who said, “I was privileged to be part of the Galderma symposium on achieving patient satisfaction, using optimised injection strategies with Dr Philip Levy and Dr Colette Carmansch from Switzerland.”
Dr Anand also emphasised the independent nature of the presentations as a key draw for practitioners looking for information on best practice, new products and clinical excellence; she said,, “I enjoy lecturing at this event as the organisers are keen on keeping the lectures devoid of commercialisation, and ask speakers to be open with their disclosures.” With more than 250 companies exhibiting over four floors, there was plenty of opportunity for delegates to speak to suppliers and distributors and find out more about exciting products and treatments being showcased. “I spent my time mainly looking at a few new machines as I am currently expanding my clinics”, said Dr Johanna Ward “I spoke with several leading dermatologists in France who use the Tri Wings LED system and they highly recommended it for the kind of dermatology work that I do.” Delegates at the congress were provided with a comprehensive educational programme and a vast range of exhibitors, reflecting the congress’ focus on preparing practitioners to meet with and embrace the challenges of the ever-changing world of anti-ageing medicine. “It’s a good opportunity to understand what is currently trending in the rest of Europe and liaise with our European colleagues,” said chair of the British Association of Cosmetic Nurses Sharon Bennett. “I was particularly interested in the workshops on periorbital and perioral areas as this is so relevant to the type of patients I see in my clinic on a day-to-day basis, and who are always wanting to know what’s new.” 

Editor Amanda Cameron reports on the Allergan symposium: “An eye for detail: a progressive approach to periorbital revitalisation”
The Allergan Medical Institute symposium at AMWC, designed to both educate and entertain, comprised a full day programme with a mixture of talks, live demonstrations and debates, focused on the periorbital region. A panel of experts were in attendance to cover the topics of relevant anatomy, patient assessment, new clinical data and recommended injection technique.
Dr Koenraad De Boulle, chairing the day with Dr Lakhdar Belhaouari, introduced the symposium with insightful photography, demonstrating the role that the periorbital region has in conveying emotions and communicating feelings. This presentation highlighted the complexity of the area and thus its treatment.
The first formal session of the day saw plastic surgeon Mauricio De Maio emphasising the importance of patient assessment. Thorough consultation and assessment, he reminded us, allows the practitioner to make an informed decision as to the most appropriate treatment, or combination, for each patient. He advised that the strategy for periorbital treatment should be dependent on the analysis of a number of key anatomical issues including: skin excess; muscle laxity; cheek ptosis; skin laxity; volume loss and excess fat. 

Dr De Maio then spoke in detail on patient perception and expectation, stating that patients will not be satisfied with just filling lines, as often the impact of these outcomes are too minor in terms of what observers (partners, friends) will notice. His discussion also included an explanation of the stark differences between how a patient perceives their own face, and how a practitioner views the patient’s face. Patients, he explained, tend to view their face in units (small areas) whereas the practitioner will consider the face in its entirety and get the ‘full picture’. His recommendation was for practitioners to discuss the patient’s face with them in facial thirds, either horizontally or vertically, as it is easier to take sections and look at minor details of the patient without the distraction of the full face.
Professor Hee-Jin Kim continued with an informative session on anatomy, focusing particularly on the need to study the anatomy of the nerves and vessels, highlighting the delicate nature of the skin around the eye and its anatomical complexity. In his presentation on treating the tear trough, Dr Hervé Raspaldo concurred with this, emphasising that in his opinion, the tear trough is an area for experienced injectors only, and that it took him 20 years before he felt confident enough to inject in that region. Delegates were then shown the new app from the Allergan Medical Institute, which allows practitioners to analyse exactly where they are injecting whilst performing a procedure. This technology further underlined the importance of a firm and detailed grasp of anatomy when performing aesthetic treatments, a recurrent theme of the symposium, along with the role that technology can play in assisting practitioners to achieve increasingly precise and aesthetically pleasing results. The symposium provided a wealth of learning for attendees, and not only demonstrated advanced injection techniques in the periorbital area but also provided delegates with expert and useful advice that could be easily applied elsewhere in medical aesthetic practice. 

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