Digital marketing professional Richard Gibbons outlines the common problems and simple solutions of Facebook advertising to increase your patient enquiries
With the news that the FDA have released draft guidelines for pharmaceutical companies using character and space-limited social media sites, Aesthetics investigates how the UK is responding to these changes
SEO consultant and social media lead Callum Daly explains the benefits of using Facebook advertising in your clinic’s marketing strategy
Marketing and PR professional James Dempster explains how to use Facebook audiences.
PR and communications consultant Julia Kendrick goes back to marketing 101 and outlines how and when to use these powerful tools for your clinic
Marketing consultant Alex Bugg explores how to utilise owned, earned, and paid marketing techniques to efficiently grow your clinic
Michelle Boxall looks at strategies to ensure you get the most value when marketing your clinic
Audio production specialist Ben Anderson explores how to create podcasts to establish credibility for your clinic
Dr Mayoni Gooneratne provides her top tips to help practitioners work effectively with bloggers and social media influencers to grow your brand and business
Aesthetics speaks to marketing professionals about Instagram’s newest video feature, exploring the ways it can be used for clinic promotion