Latest features

Employing Patient-Centric Marketing Strategies

By Reena Sandhu / 24 Nov 2023

Marketing professional Reena Sandhu shares an introduction for practitioners seeking to excel in patient engagement and treatment promotion

The Rise of TikTok: Optimising Short-Form Video Marketing

By Alex Bugg / 24 Oct 2023

Digital marketing specialist Alex Bugg advises on how to stay abreast of the consistent rise of TikTok and Reels in the world of marketing

A Practitioner’s Guide to Responsible Advertising on Social Media

By Michelle McLean / 19 Jul 2023

Nurse prescriber Michelle McLean shares her insights into advertising responsibly to patients on social media

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  Building Long-Lasting Patient Loyalty and Growth

  By Alan Adams

  Business coach Alan Adams highlights how clinics can improve social triggers to optimise enquiries and repeat business

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  How to Advertise Botulinum Toxin in Aesthetic Practice

  By Holly Carver

  A deep dive into the advertising rules surrounding botulinum toxin and other prescription-only medicines in the UK

News

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  Dr Munir Somji hits 100k YouTube subscribers with Web Marketing Clinic

  Aesthetic practitioner Dr Munir Somji has hit the milestone of 100,000 YouTube subscribers, 18 months since establishing a partnership with Web Marketing Clinic.

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  Celluma welcomes new vice president of marketing

  BioPhotas Inc, manufacturers of the Celluma SERIES of light therapy devices, has welcomed Brian Gable as its new vice president of marketing.

• Rick O’Neill unveils new digital marketing book
• Web Marketing Clinic debuts video production company
• Merz Aesthetics runs digital marketing webinar series
• Acquisition Aesthetics offers new marketing course
• Teoxane introduces new team member