Branding professional Russell Turner explores the impact of colour and provides tips for choosing a scheme for your clinic
Independent nurse prescriber Julie Scott explains how and why to build your brand around the clinic’s leading practitioner
Clinic manager Kerri Lewis explores how radio marketing can be beneficial for your business
Photographer Hannah McClune explores the importance of personal brand photography and provides tips on how to get started
Dr Qian Xu outlines the pros and cons of working for yourself versus working for an established clinic
Private label cosmeceutical company graphic designer Clare Mansfield covers the key considerations for successful logo design for an aesthetic clinic.
Digital marketing consultant Adam Hampson discusses why video is vital to your clinic’s digital marketing content and how it can positively impact search engine optimisation, social media engagement, and buying behaviours.
Interior designer and creative director Benedict Wilhelm discusses the importance of décor in clinic, detailing how this can have a positive impact on patients and maximise business potential
Public relations consultant Jenny Pabila provides her top tips for organising a successful launch event
Aesthetic franchisor Rudi Fieldgrass shares advice on franchising a clinic