Operations and marketing manager Victoria Vilas shares advice on maintaining an appropriate and professional profile on social media
Snapchat and Instagram are becoming ever more popular in the cosmetic surgery and aesthetic specialty, with photographs and videos being used to showcase procedures and the results of treatment. Aesthetics asks practitioners, how ethical is this? And, is doing so an effective marketing tool?
Being careless on social media could cost you your career, warns Bernadette John.
Wendy Lewis on the art and science of clinic marketing: striking the right balance
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