Aesthetic PR and communications consultancy Kendrick PR has acquired PR agency, EBWPR.
According to Kendrick PR, the two business offerings will combine to create a ‘unique, full-service PR and marketing consultancy service’ focused on the medical aesthetic, wellbeing and beauty industries.
Now supported by a team of eight staff, Kendrick PR will also leverage the EBWPR network and strategic support in Los Angeles and New York, aiming to add further scope and capability for its clients who are looking to expand their brands in the US.
Julia Kendrick, a PR director with more than 14 years’ experience, will continue to lead the agency, supported by the founder of EBWPR, Emma Bracey-Wright who has more than 16 years of PR industry experience, on an ongoing consultancy basis.
Kendrick said, “This strategic acquisition brings together two exceptional PR companies under the Kendrick PR umbrella, to create a unified, exciting and highly influential offering capabilities for medical aesthetics, wellness, high-end beauty and skincare. Our main focus will continue to be strategic consultancy, brand launches and development, industry profiling alongside specialist consumer PR, social media and content marketing."
“I am thrilled that Kendrick PR is acquiring the EBWPR business at a time when it is thriving and ready for expansion. After five exceptional and unforgettable years, I am delighted that Julia Kendrick will be leading the success of both agencies, with her own unique vision, to take this new business portfolio where it needs to go”, says Emma Bracey-Wright. “I look forward to continuing to be part of this journey in a consultancy role.”