Research by skin-checking app Miiskin and The British Skin Foundation has revealed that nearly a quarter of Brits have never checked their skin for life-threatening changes, despite a surge in skin cancer deaths over the last decade.
Latest Government statistics indicate a 35.8% 10-year rise in skin cancer deaths with more than 100,000 new cases diagnosed every year. The study, that was made up of 2,027 people suggested that one in four adults (23%) in Britain have never checked for change in appearance or number of moles on their skin, which can be one of the biggest warning signs of the disease.
It also revealed that 3% had a mole they were concerned about for more than three months, but hadn’t had it checked by a medical professional. Also, 17% of Britain’s under-35s believed they were too young or weren’t exposed to the sun enough to develop skin cancer. Just under one in 10 under-45s (9%) thought they should only check their skin if advised to by a medical professional.
Jon Friis, founder and CEO of Miiskin, said, “With cases of skin cancer increasing in the UK, the self-checking message is starting to sink in for some, but not all. Keeping track of changes to your skin can be a challenge – and many people are now using technology to spot and document changes to their skin. Early detection is important for successful treatment.”
However it was also stated that nearly a third (31%) now do monthly checks on their skin which is the frequency recommended by the British Skin Foundation.
Dr Anton Alexandroff, consultant dermatologist and British Skin Foundation spokesperson said, “It’s important that people monitor their own skin regularly, to help track any changes which could be worrying. If any changes are noticed, the user can then visit their dermatologist for a medical assessment.”