Mr Olivier Branford shares his social media journey and explains how he uses it as his primary way of educating and attracting patients.
Marketing and PR professional James Dempster explains how to use Facebook audiences.
Aesthetics investigates the new consumer craze that puts the spotlight on ageing and explores its potential positive and negative impacts.
Julia Kendrick explores how, when and why to get on board with celebrity trends and how to translate this into meaningful business outputs.
Dr Qian Xu outlines the pros and cons of working for yourself versus working for an established clinic
Consultant plastic surgeon Mr Nigel Mercer argues for the ban of cosmetic surgery adverts
Marketing and PR professional James Dempster explores the importance of creative exercises to help practitioners produce innovative content for their marketing
Aesthetics sits down with clinic owners and marketing professionals to find out how to create and promote the most relevant online content to attract patients.
Aesthetic nurse prescriber Kay Greveson on the value of support for those starting out in the specialty
Today clinically proven skincare forms an integral part of aesthetic clinical practice, promoting healthy skin and optimising aesthetic treatment outcomes whilst minimising downtime.