Paul Olavesen-Stabb, CEO of aesthetic manufacturer MÖ Scandinavia Group, has released a book aimed at encouraging men to adopt aesthetic skincare.
The book explores the relationship between key aspects of a man’s life, including skincare, overall health and fitness.
Olavesen-Stabb commented, “Aesthetic Man aims to resonate and shape men’s perspectives, incentivising them to consider the way they think and act, especially when it comes to skincare. There are several external forces which can affect the Aesthetic Man lifestyle, and age is not one of them. It’s neither too early nor too late to adopt a healthier way of living. Brain power, strength, flexibility of joints, memory, libido and skin condition can all deteriorate with age, and a man can take firm and decisive action to hold off these negative changes for as long as possible.”