On March 19, medical aesthetic manufacturer Crown Aesthetics welcomed delegates to its first global education conference discussing its device SkinPen Precision.
The event took place at the Cavendish Conference Centre London, and opened with a morning of clinical education hosted by aesthetic practitioner Dr Beatriz Beltran, a key opinion leader from Spain, and Kat Coleman, SkinPen education manager. The duo talked through live demonstrations being carried using the device to treat different indications such as vitiligo. Following each case, the floor was open for attendees to ask any questions they had and provide advice to each other.
Following lunch and some time for networking, the afternoon resumed with talks discussing business development. Reena Sandhu, head of marketing and operations UK and Ireland, discussed the Crown Aesthetics marketing assets; digital marketing strategist Rick O’Neill explained how to get the best out of social media; and aesthetician Nilam Holmes outlined how SkinPen Precision has contributed to her clinic’s growth.
On the event, Sandhu commented, “It was an overwhelming success and the feedback from customers has been amazing. Tickets were sold out and we had over 100 attendees at the venue, with over 400 virtual delegates tuning in. Clinical education in the morning with live demos was amazing and the afternoon session of clinic business development was a great success. We had international medical doctors fly in from Europe and industry leading clinics in the audience. The next SkinPen Symposium is scheduled for Saturday October 1 at the Cavendish Conference Centre.”