Aesthetic medical device company Sofwave Medical has appointed a new country director for the UK and Ireland.
The company manufactures Synchronous Ultrasound Parallel Beam technology through its device which remodels collagen and improves facial lines and wrinkles, explains Sofwave.
Matt Hubball has joined the company after being a UK and international sales manager with Aesthetic Technology, and started his career as a sales representative at BTL Aesthetics. Hubball has seven years of experience within the aesthetic industry focusing on the commercialisation of products, establishing partnerships with surgeons, doctors and clinic owners throughout the UK and Ireland.
Hubball commented, “This is an exciting time to join the Sofwave team given the company’s growth plans. I look forward to bringing my experience to help solidify Sofwave’s position as a global leader in the aesthetic space.”
Lou Scafuri, CEO of Sofwave Medical, stated, “Matt’s previous international medical device management experience further strengthens our commercial leadership team as we continue to augment the strength of this part of our organisation. Matt will be focused on the UK & Ireland sales organisation and will assume international sales responsibilities. With this new appointment we are well positioned to bring best-in-class technology to meet our customer and their patients’ needs."
Sofwave will be exhibiting at CCR on October 14-15.