Photographer Hannah McClune’s monthly tips on how to strengthen your business through branding
Getting polished, professional shots that highlight your personality isn’t always easy, so ensure that you:
1. Find the right photographer
Choose someone that is experienced at taking headshots and has a style that you like. You need to find someone that will make you feel relaxed and be able to direct you into flattering poses.
2. Invest in yourself
Preparations ahead of a shoot, the talent and experience during the session and the post-production work make photography expensive. However, if you want to look the best you can as the face of your business, it is a worthwhile expense.
3. Plan out the session
Take your time to brief the photographer fully and have the session planned out, from locations to outfits – being prepared will help you relax on the day. Share pictures that you like with your photographer, as well as ones you’ve had taken before. This helps us understand your favourite angles.
4. Organise a pamper morning
Booking to have your hair and makeup done on the morning of the shoot will make you feel more confident as well as looking the best version of you. Put some music on, relax and let someone else get you photo ready!
5. Choose an outfit that you love
Pick something that not only looks stylish and is on brand, but that you also feel comfortable in. Choose several to have a selection to wear for variety on the day.
This column is written and supported by Hannah McClune, owner of brand photography company Visible by Hannah. www.visiblebyhannah.com
