Pharmaceutical company Allergan Aesthetics has worked with specialty leaders and the public to put together the ‘Decoding the Future of Aesthetic Individuality’ report.
The company shares that the report dives into how factors ranging from biology and culture, to technology and social media, can impact people’s sense of individuality. The report states that the idea of individuality is deeply rooted in an evolutionary impulse to preserve our own species, but in times of struggle, individuals can lean towards conformity to solidify their place in certain social groups.
The company says in the report that aesthetic practitioners have an opportunity to encourage individuality in their patients, and aid them in a journey of self-expression through personalised treatments. For practitioners, this means being a constant touchpoint for patients along their aesthetic journey, helping them feel supported in their right to aesthetic individuality.
Allergan Aesthetics interviewed a range of aesthetic leaders to gather their thoughts: Dr Jonquille Chantrey, Dr Mona Gohara, Dr Luiz Gustavo, Dr Kiyoko Kato, Dr Marco Antonio Correa Varella and more. The findings were presented in the UK on September 25 at Allergan Aesthetics’ ‘Decoding the Future of Beauty’ event.
Carrie Strom, global president of Allergan Aesthetics, shares, “Being inclusive of all people is one of our core principles. We believe in aesthetics for everyone. With that comes a relentless pursuit of new possibilities in medical aesthetics, driving innovation to new levels to tackle unmet needs for all individuals, and providing leading education to support practitioners in delivering this.”
