A progressive shift in the landscape of prescription skincare
Personalised skincare is redefining how clinicians approach chronic dermatological concerns. At the centre of this evolution is consultant dermatologist Dr Emma Craythorne, founder of Klira – a prescription-only skincare system delivering targeted, evidence-based treatments that respond to the skin’s evolving needs.
Rooted in clinical experience and research, Klira was developed to overcome the limitations of conventional skincare typologies. Instead of labelling patients as “dry” or “oily,” the Klira model evaluates nuanced parameters such as epidermal barrier function, pigmentation pathways, vascular reactivity, and sensitivity – providing a more precise framework for treating acne, rosacea, pigmentation, and photoageing.
Klira Pro extends this model to registered prescribers, enabling them to deliver The Klira Special – a customised topical formulation tailored to each patient’s skin profile. Treatments are dispensed…
