It is no secret that the UK, and indeed the world, is currently going through a period of economic hardship. Political uncertainty, turbulent international relations and the UK’s shifting place in the world market have combined to create an economic crisis that is projected to soon descend into what Bank of England officials are saying could be the longest recession since records began.1
This prospect is daunting to most people, and the aesthetics industry is no exception. Many practitioners may be concerned that their patients will be less willing to continue with a course of aesthetic treatments or regimens when times are tough. Indeed, research conducted by Rare: Group consultancy firm concluded that three in four people out of 3,500 UK adults agree finance is an important factor when preventing them from receiving medical aesthetic treatments.2
Aesthetics spoke to three business gurus who have a positive view on how practitioners can navigate the situation with the correct strategy and mindset. In this article, previous clinic owner and…
