On July 22, aesthetic support company Allergan Spark held a virtual ‘Spark Talks’ event where aesthetic practitioners gave 15-minute talks from a virtual TV studio.
Speakers were chosen after entering a competition, in which they had to share a 30-second pitch about a business-related idea or clinical insight that they wanted to share with the wider profession.
Speakers included independent nurse prescribers Linda Mather and Nina Prisk, and aesthetic practitioners Dr Ahmed El Houssieny, Dr Emma Sloan, Dr James Olding, Dr Manav Bawa, Dr Abdul Nassimizadeh and Dr Mo Nassimizadeh.
Topics covered during the event were: aesthetic photography and the effects of lighting, dealing with a challenging patient, perspectives on the future of the non-surgical aesthetic specialty, how to move from foundation training to creating a successful business, and understanding the patient experience.
John Campbell, Allergan Spark sales manager, said, “It was very exciting having the first Spark Talks Live. At Allergan Spark, we want to engage with our community, so it was fantastic for everyone to have the opportunity to submit a topic that they were passionate about, but also allowing the community the decision on the final seven ‘Talks’ they wanted to hear at the event.”
Following her presentation, Prisk commented, “I was thrilled to be chosen as a speaker by the aesthetic community to share my passion for my topic ‘Patient Experience’. For me, having a seamless patient experience is essential if you want to be successful in business; it is not just about the treatment you deliver but the whole package. A great patient experience equals happy patients, who become your biggest advocates and a significant contributor to your thriving business.”
All talks will be available on-demand in the coming weeks on the Allergan Spark website and another Spark Talks event is planned for 2021.