Brand

Mastering Expansion: Strategies for Successful Clinic Openings 

Dr Leah Totton discusses the key elements for expanding your clinic chain with a focus on the importance of branding In the competitive world of aesthetic clinics, expanding operations can be a strategic move to increase market share and reach …

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Strategically Targeting Your Company for a Specific Age Demographic

CEO of pharmaceutical company Evolus David Moatazedi discusses the rationale behind marketing your brand to millennials David Moatazedi has served as the Evolus president, CEO and member of the board of directors since May 2018. During this time, the company …

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To read this post in full you need an Aesthetics Journal subscription. Choose the plan that fits your practice — every paid plan includes the complete peer-reviewed clinical library and CPD-accredited learning.

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