Men currently represent a small, but growing proportion of aesthetic patients. Between 1997 and 2014, there was a 273% increase in the number of cosmetic procedures performed on men, with neurotoxin and dermal fillers being the most common.1 In 2016, 1.3 million aesthetic procedures were performed on men in the US, representing 8% of all aesthetic procedures performed.2 In Mr Ezra’s own practice specialising in periocular aesthetics, he sees many male patients who comprise 30% of his database.
Despite this increasing demand, limited resources are available to help practitioners better understand male aesthetic ideals, as well as the best ways to deliver results for these patients in practice.
In common with many other species, humans demonstrate significant sexual dimorphisms, including differences in facial anatomy, and therefore aesthetic ideals between the sexes. The standards of…
