According to a report conducted in 2018 by the American Society of Plastic Surgeons, men had a total of 1.3 million cosmetic procedures (1.1 million minimally invasive and 215,000 surgical). Since 2017, 1.2 million Asian Americans have had procedures, highlighting a 1% increase. The top three minimally-invasive procedures included botulinum toxin type A injections, laser hair removal and microdermabrasion.1
This article will explore the demand for cosmetic procedures amongst East Asian men, the aesthetic ideals for this cohort and some practical tips for treatment using injectables.
In China, men account for 15% of its sizeable aesthetic medicine industry.2 The number of male patients who request cosmetic procedures, particularly non-surgical procedures, are increasing internationally.3-5 This necessitates an understanding of their motivations, expectations and the psychosocial science…
