artificial intelligence

Optimising Personalisation to Maximise Patient Retention and Clinic Growth

Business strategist Donna Ofsofke outlines practical strategies to optimise the potential of CRM in aesthetic clinics At first glance, your customer relationship management (CRM) may appear to be functioning effectively – organising patient details, sending occasional newsletters and automating birthday …

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Advertorial: Where Technology Meets Skincare: The New GetHarley Era with Founder & CEO Charmaine Chow

GetHarley delivers smarter skincare with AI-driven tools and personalised support for busy, results-focused practitioners Can you give me an overview of the changes you’ve made at GetHarley over the last few years and why? In 2023 we got a large …

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News Special: The Impact of Keir Starmer’s AI Action Plan on Aesthetics

Aesthetics investigates what the UK Prime Minister’s 10-year AI growth plan could mean for independent aesthetic clinics On January 13, UK Prime Minister (PM) Sir Keir Starmer unveiled the AI Opportunities Action Plan, designed to speed up artificial intelligence (AI) …

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Optimising Your Aesthetic Practice With AI

Digital consultant Rick O’Neill explores how clinic owners can responsibly utilise AI to help scale their aesthetic practice As the world of medical aesthetics continues to evolve, staying ahead in digital marketing is crucial. When the internet came along around …

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Operation AI: Uncovering the Reality of ChatGPT

Managing director Andrew Melton discusses how you can transform your clinic using ChatGPT Whilst you may have only heard about AI recently, the concept of machines understanding and generating human-like language has been evolving for decades. The journey began with …

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