Business

Selecting the Best Laser Devices for Your Clinic

Dr Tanja Phillips offers a comprehensive guide to help clinicians choose the right laser technology for their practice Investing in an aesthetic laser device can be transformative for clinics looking to expand their services and attract a broader patient base. …

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Preparing for Media Interviews

PR and communications consultant Julia Kendrick outlines the critical elements to prepare for successful interviews with the press For many, an interview with a journalist represents the pinnacle of public relations (PR) success. It’s the chance to build your profile …

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Unlocking the Male Aesthetics Market

Mr Glyn Estebanez provides strategies to address the male patient barriers Traditionally, the aesthetics specialty has predominantly focused on catering to women. However, a paradigm shift has occurred, with an increasing number of men now seeking non-surgical cosmetic procedures such …

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Assessing Patient Psychological Needs

Nurse prescriber Julie Scott shares why it is crucial to assess the psychological needs of patients In the world of medical aesthetics, the distinction between the medical model and the purely aesthetic model is vital. At its core is a …

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Protecting Your Clinic from the Surge of Counterfeit Threats

Aesthetic technology and device specialist Sian Keane examines the rise of counterfeit machines in the aesthetics specialty The aesthetics field is built on one foundational principle – trust. Every treatment you provide, every result you achieve and every connection you …

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Integrating Regenerative Medicine into Aesthetic Practice

Dr Dara Suite and Katie Parobek discuss taking a holistic approach to medical aesthetics Regenerative medicine is reshaping the aesthetic landscape, offering innovative solutions that extend beyond solely cosmetic enhancements. This area of non-surgical medical aesthetics is becoming extremely popular. …

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Exploring the Benefits of Mentoring

Dr Jeremy Isaac and Dr Bonny Armstrong discuss the current challenges of aesthetic practice and the benefits of mentorships As the aesthetics field continues to evolve, the demands on practitioners grow more complex. In the UK alone, the specialty is …

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Ethical BDD Management Strategies

Managing director of the BDD Foundation Kitty Newman offers strategies for the identification and management of BDD Body dysmorphic disorder (BDD) is a mental health condition characterised by obsessive thoughts about very minor or unnoticeable ‘flaws’. It leads to repetitive …

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