Exploring Coaching as a Management Style

Published

Written by...

Share this article

Business development coach Marcus Haycock explores how coaching can be an effective approach to management

Running a medical aesthetic clinic has always been challenging but also very rewarding. With fierce competition, constant technological advancements and increasing regulatory pressures, it’s critical to have an inspired, competent and highly skilled practice team.
This article will explore what coaching means for managers and how you can adopt a coaching approach in your management style to boost clinic productivity and success.
The importance of good management
A 2023 survey of 2,500 managers across the UK found that 82% were characterised as ‘accidental managers’, meaning they had never received structured management training.1 These individuals have typically learned on the job, relying on their abilities and professional talents.
The challenge here is that without structured training on leadership and coaching team members, there is a real risk of business underperformance and increasing interpersonal pressures, especially as…

Subscriber content

Continue reading this clinical article

To read this post in full you need an Aesthetics Journal subscription. Choose the plan that fits your practice — every paid plan includes the complete peer-reviewed clinical library and CPD-accredited learning.