Understanding the Lifetime Value in Medical Aesthetics

Digital marketing consultant Rick O’Neill shares insights on building sustainable growth through patient-centric strategies The specialty is filled with promises of quick results, such as ‘30 new patients a week. Guaranteed!’ Unfortunately, the reality is far more complex. A 2025 …

Subscriber content

Continue reading this clinical article

To read this post in full you need an Aesthetics Journal subscription. Choose the plan that fits your practice — every paid plan includes the complete peer-reviewed clinical library and CPD-accredited learning.