Three practitioners highlight their approach to using hyaluronic acid in the mid-face. Sagging cheeks are one of the most common aesthetic concerns. In fact, a 2022 survey that investigated facial aesthetic priorities among 14,584 aesthetically conscious adults and 1,315 aesthetic physicians across the globe found that a lack of volume/definition in the cheekbones was in the top five facial concerns for both men and women.1
The same survey found that the most popular terms to describe female beauty included ‘smooth’, ‘natural’, ‘clean’, ‘soft’, ‘bright’, ‘symmetrical’, ‘proportionate’ and ‘beautiful’. For men, terminology also included ‘handsome’, ‘defined’, ‘masculine’ and ‘strong’.1
So, how can we best treat mid-face volume loss and help patients reach these goals? The practitioners interviewed in this article highlight how anatomical knowledge and good product selection will go a long…
