Marketing

Mastering Expansion: Strategies for Successful Clinic Openings 

Dr Leah Totton discusses the key elements for expanding your clinic chain with a focus on the importance of brandingIn the competitive world of aesthetic clinics, expanding operations can be a strategic move to increase market share and reach a …

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Strategically Targeting Your Company for a Specific Age Demographic

CEO of pharmaceutical company Evolus David Moatazedi discusses the rationale behind marketing your brand to millennialsDavid Moatazedi has served as the Evolus president, CEO and member of the board of directors since May 2018. During this time, the company launched …

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