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Navigate the business landscape of aesthetics with our In Practice Business Features. Explore a diverse range of articles covering marketing, PR, practice management, finance, business compliance, patient consulting, and more. Our curated content is designed to equip practitioners and industry professionals with valuable insights, strategies, and practical tips for running a successful aesthetic practice. 

Identifying and Avoiding Counterfeit Devices

Aesthetic clinic founder Vanessa Brown-Ofoedu discusses the implications of counterfeit devices and how to avoid purchasing one The UK aesthetics sector is entering a critical phase of regulatory transition; however, this sector growth has significantly outpaced regulation. As a result, a fragmented landscape has emerged, creating not only clinical challenges

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Identifying and Avoiding Counterfeit Devices

Aesthetic clinic founder Vanessa Brown-Ofoedu discusses the implications of counterfeit devices and how to avoid purchasing one The UK aesthetics sector is entering a critical phase of regulatory transition; however, this sector growth has significantly outpaced regulation. As a result, a fragmented landscape has emerged, creating not only clinical challenges

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Understanding the Importance of Strong Governance in Clinics

Governance and compliance specialist Tracy Green explains why strong governance is the unseen driver of safe, profitable and high-performing aesthetic clinics Governance rarely feels urgent – until something goes wrong. In medical aesthetics, where much of the sector remains unregulated and patient expectations are high, many clinics underestimate the strategic

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Driving Retention Through Structured Consultations

Dr Alison Colville explores how a structured, four-phase consultation approach can improve patient outcomes and long-term retention The medical aesthetics landscape has shifted rapidly, with non-surgical treatments now dominating global demand.¹ Almost 38 million aesthetic procedures were performed worldwide in 2024, with non-surgical treatments accounting for 20.5 million of those,

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Current Challenges Facing Aesthetic Practitioners

Managing director Yogeeta Bawa reflects on the challenges affecting aesthetic practitioners in light of the mentoring discussions at Aesthetics Conference & Exhibition (ACE) The aesthetics speciality continues to expand at a pace, attracting a growing number of newly qualified practitioners entering the market each year. A University College London (UCL)

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Spotting Vulnerable GLP-1 patients

Psychologist Kimberley Cairns proposes a cognitively informed GLP-1 approach for aesthetic practice Glucagon-like peptide-1 (GLP-1) receptor agonists have reshaped discussions around weight, identity and appearance. In UK aesthetic practice, clinicians are increasingly seeing patients whose bodies, and sometimes decision-making, are changing rapidly, often outside regulated, multidisciplinary weight-management pathways designed to

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Exploring Key Themes Across The Aesthetics Specialty

The Aesthetics Conference & Exhibition (ACE) 2026 orchestrated an exclusive, invite-only Round Table series The Aesthetics Conference & Exhibition (ACE) debuted its first-ever Round Table series at the Business Design Centre on March 14-15, bringing together leading professionals to take part in informed, forward-thinking discussions on the issues shaping medical

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Exploring Key Trends with Specialty Figures

The Aesthetics Conference & Exhibition (ACE) 2026 hosted The Candid Trends Panel, offering key insights and practical advice Held on Saturday, March 14 at the Business Design Centre in London, The Candid Trends Panel was chaired by Alice Hart-Davis, aesthetic and beauty journalist and founder of The Tweakments Guide. Drawing

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Involving Medical Aestheticians Within Multi-Disciplinary Practice

Specialist aesthetic business consultant Amanda Elbourn explores how clinics can utilise medical aestheticians to support aesthetic services As consumer demand for device-led and skin-focused interventions continues to grow, aesthetic clinics are reassessing workforce models, governance and service delivery. As such, medical aesthetic practitioners and clinic owners need to create a

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Converting Leads for Clinic Growth

Sales director Adam Smith shares how aesthetic clinics can improve lead management and convert enquiries Aesthetic clinics do not have a lead problem; they have a lead handling problem. Research from the Massachusetts Institute of Technology (MIT) and sales engagement platform InsideSales demonstrates that companies that contact leads within five

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