These are unprecedented times. No aesthetic business owner could expect or foresee that by March 2020, clinics all over the country would be closed and, for many, this eventuality is extremely difficult. But for a second, pretend that you haven’t even heard of COVID-19 and consider; as a business owner, have you ever thought about what would happen if you were suddenly unable to work tomorrow?
A new survey by Hamilton Fraser Cosmetic Insurance focusing on the impact of the COVID-19 pandemic has highlighted that chances are, you haven’t.1,2
Of 1,360 aesthetic practitioners surveyed between March 22 to March 24, 72% said they did not have a contingency plan in place should they not be able to carry out aesthetic procedures. Of the 28% who did, returning to the NHS for work was among the top responses.
Other plans included a focus on online product sales for revenue, continuing to engage with patients through education via social media, blogs and vlogs, contacting suppliers to delay any payments…
