Aesthetic and wellness clinic Dr Yusra Clinic has released a report on UK consumers and their skin habits after the pandemic.
The Beautified Beauty: The Skin Report has analysed data from Google search, Google trends, news stories, professional industry bodies, consumer surveys and social media trends.
The report focused on the growing popularity of skincare in the UK, showing a 309% increase in searches for ‘skincare’, a 50% increase in searches for ‘tweakments’ and ‘aesthetic treatments’, and an 89% increase in searches for ‘best skincare’.
Aesthetic practitioner Dr Yusra Al-Mukhtar commented, “The findings of the report show that 2021 really has been ‘The Year of Skin,’ with an enormous increase in people searching for and engaging with skin influencers, skincare brands, ingredients, products and new technologies. With the stresses imposed by months of lockdown, it is no surprise that more people have been prompted to look to restore their glow.”
You can view the full report here.