Aesthetics is partnering with LTF Digital to host a new webinar, The 10 Uncomfortable Truths About Marketing in Medical Aesthetics, taking place on July 9.
Designed for clinic owners, practice managers and in-house marketers, the session will explore key areas often overlooked in digital strategies, including underperforming websites, ineffective lead management and misaligned performance metrics. With a focus on practical application, the webinar aims to guide attendees in identifying the root causes behind poor marketing ROI and provide actionable solutions to address them.
Topics included rethinking digital benchmarks, improving website functionality and establishing trust through brand consistency. Participants will also receive an implementation checklist to support immediate improvements in patient acquisition and retention.
Business consultant and founder of LTF Digital, Rick O’Neill, commented, “Most clinic owners are drowning in generic advice. But in the run-up to CCR, the clinics that grow are the ones that think strategically. We’re showing them how to step back, audit what’s really working and fix the blind spots that most agencies won’t even mention. This session is designed to prepare clinic owners to have serious conversations with suppliers, teams or investors, based on real data, not guesswork.”