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Social Media

Standing Out as a Personal Brand Within Your Clinic

Dr Natalie Haworth shares her insights on building a personal brand within your clinicYou’ve completed the courses, honed your injection techniques, invested in your scrubs and taken your professional headshots. So, what’s the next step? In the world of aesthetics …

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The Last Word: Has Social Media Hype Negated the Need for Clinical Evidence?

Dr Elle Reid and Dr Chloe Aucott debate how social media plays into treatments not backed by clinical trialsIn the evolving landscape of aesthetics, the impact of social media on product perception and patient choices is becoming increasingly significant. It …

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